Need a thesis statement for a topic called Controversial television advertising?
A 1986 agreement with Walt Disney Productions allowed CCTV to import the cartoon Mickey Mouse and Donald Duck, which quickly became a favorite among children’s programming. Mickey Mouse, however, managed to prove controversial. Some of the humor in the show was interpreted by the Chinese audience or censors as offensive. Meanwhile, several companies in China began to use images of the Disney characters to promote their own products, and pirating of these images continues today. Although a truce was reached with an agreement to allow the marketing of Disney memorabilia and the creation of a Chinese Mickey Mouse club, conflicts between the Chinese government and Disney over pirating and politics continue. (101)
On the other hand, the predominance of foreign advertising was highly controversial, and it was a target during the 1983 campaign against spiritual pollution. (107)
Source: Television: China’s Window on the World
http://www.geocities.com/Tokyo/Harbor/6080/Thesis/Ch4-1.htm
And here is a site that shows a woman breast, it was used in an ad that also became controversial
http://ad-rag.com/122004.php
A reference site that have paid thesis paper on the Controversial TV Advertisement
http://www.academon.com/lib/paper/60896.html
Say either it does or does not affect viewers in some way, depending upon what you find in your research. For example, if a kid sees an alcohol commercial, they are/are not more likely to start drinking at a young age. Something like that.
References :
A 1986 agreement with Walt Disney Productions allowed CCTV to import the cartoon Mickey Mouse and Donald Duck, which quickly became a favorite among children’s programming. Mickey Mouse, however, managed to prove controversial. Some of the humor in the show was interpreted by the Chinese audience or censors as offensive. Meanwhile, several companies in China began to use images of the Disney characters to promote their own products, and pirating of these images continues today. Although a truce was reached with an agreement to allow the marketing of Disney memorabilia and the creation of a Chinese Mickey Mouse club, conflicts between the Chinese government and Disney over pirating and politics continue. (101)
On the other hand, the predominance of foreign advertising was highly controversial, and it was a target during the 1983 campaign against spiritual pollution. (107)
Source: Television: China’s Window on the World
http://www.geocities.com/Tokyo/Harbor/6080/Thesis/Ch4-1.htm
And here is a site that shows a woman breast, it was used in an ad that also became controversial
http://ad-rag.com/122004.php
A reference site that have paid thesis paper on the Controversial TV Advertisement
http://www.academon.com/lib/paper/60896.html
References :
And more sources
http://scholar.google.com/scholar?q=Controversial%20television%20advertising%20+%20thesis&hl=en&lr=&oi=scholart