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Evolution of Technology – HQ (Saturn Commercial)

The evolution of technology, beginning in the early stone age and evolving to the most powerfull technology of all times.

Client: SATURN
Advertising Agency: Scholz&Friends, Berlin, Germany (www.s-f.com)
Creative Director: Oliver Handlos
Art Director: James Cruickshank, Michael Hess
Copywriter: Felix Fenz, Sebastian Plum, Bastian Engbert

Management Supervisor: Uli Schuppach
Account Supervisor: Sandra Ortmann, Jürgen Fink
TV-Producer: Claudia Knipping, Nina Heyn, Mathis Rekowski

Director: Carl Erik Rinsch
Executive Producer: Lutz Müller
Producer: Tobias Steinhauser
DoP: Javier Aguirresarobe
Postproduction: Alex Grau
Charakter-Design: Jeff Julian, Big Lazy Robot

Sounddesign: Audioforce

Duration : 0:0:48


[youtube kzd1OiP27s0]

This entry was posted on Thursday, February 18th, 2010 at 8:18 pm and is filed under advertising agency. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

22 Responses to “Evolution of Technology – HQ (Saturn Commercial)”

  1. what makes you …
    what makes you think its an ad for a car?

  2. hahaha
    hahaha

  3. umm well saturn is …
    umm well saturn is a mediastore not a car company

  4. their is 100% proof …
    their is 100% proof we did now…

  5. Cool
    Cool

  6. is the producer a …
    is the producer a woman, a homo o a man obsessed with women (or becoming one)? I wouldn’t say women are the ultimate purpose of evolution. clearly that’s the message they want to convey.

  7. is schon ne geile …
    is schon ne geile saturn werbung

  8. it was good before …
    it was good before the women came out

  9. The guy who …
    The guy who directed this was going to do the alien prequel. but ridley scott is directing it now.

  10. jinofthethunder on February 18th, 2010 at 8:18 pm

    what kind of car …
    what kind of car advert doesn’t show an image of the car. i mean who seriously is sat at home and says. i think i’ll buy the car there talking about cause somebody thieve hired is good at computer effects.

  11. what is name of the …
    what is name of the song, which is used there ?

  12. hmmmmm…i wonder …
    hmmmmm…i wonder why we havn’t seen this in the U.S.!!

  13. the end was …
    the end was unexpected…

  14. coole werbung, hab …
    coole werbung, hab sie aber nie komplett im TV gesehn. ty 4 up

  15. MattGAngelOfDeath on February 18th, 2010 at 8:18 pm

    We didetn evolve …
    We didetn evolve from monkeys damnit! lol

  16. WOW!!!
    WOW!!!

  17. HerrSchokopudding on February 18th, 2010 at 8:18 pm

    no it’s not.
    no it’s not.

  18. A lovely and …
    A lovely and beautifully executed piece.

    But the opening is completely derivative from a music video from 10 years ago, “Do the Evolution”, which as produced by Epoch Ink Animation for Pearl Jam.

    Look at the beginning sequences of both videos.

    Ideas, images and angles. Completely “borrowed”.

  19. Yeah, like the ” …
    Yeah, like the “creative” Deutch advertisors of this piece that ripped off their opening scenes from an AMERICAN created animation video, “Do the Evolution”.

    Check it out, mene fruend.

  20. Looks like they ” …
    Looks like they “borrowed” a fair amount of the opening imagery from our “Do the Evolution” music video for Pearl Jam.

    It’s a compliment, I guess.

  21. the cat robots …
    the cat robots reminds me of revenge of the fallen ravage

  22. Just to make one …
    Just to make one thing clear: Germans don`t sound angry when they speak German! In the vid, the angry sound is for making the sentence “We hate expensive!” more memorable.(it`s the slogan of the company)

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